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Manager Data Analytics

FL - Boca Raton

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ROLE

The Manager, Data Analytics will be responsible for data collection, reporting analytics, and campaign quality analysis for the CaseClients legal online marketing division. The candidate will identify and solve key business problems, such as optimizing media channels based on client ROI/KPIs and analyzing performance of lead generation efforts. He/she must have online experience, strong analytical and mathematical skills, and an eagerness to communicate actionable results to guide the team. Additionally, the candidate must be willing to take on new responsibilities for career growth as new business channels are developed.

RESPONSIBILITIES
  1. Develop an analytical reporting structure to increase business monetization and profitability across all legal websites and traffic channels
  2. Provide analysis of lead quality and client performance feedback
  3. Create reports and presentations for internal teams and potentially external clients to communicate findings
  4. Provide a continuous flow of actionable feedback to the business development and media teams to ensure appropriate measures are being taken
  5. Manage up to executives and other business leaders to identify opportunities for revenue enhancement and cost improvement
  6. Establish KPIs to measure the effectiveness of business decisions from the analytics
  7. Assist the Senior Vice President of Media in the developing and documenting of new processes around quality control and monetization efforts
QUALIFICATIONS
  1. Strong mathematical, organizational, verbal, written and communication skills are required
  2. Deep knowledge of MS Office specifically expertise in Microsoft Excel
  3. Persistence with communications via phone, email and messaging programs
  4. Thrives in a fast-paced, start-up environment
  5. Must be able to work independently and drive results and performance
  6. Foster and exhibit company's Values: Own it, Team First Mentality, Work Open, Ethics Before Profits, Autonomy, Continuous Growth

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